What Customers Crave : How to Create Relevant and Memorable Experiences at Every Touchpoint by Nicholas J. Webb
Requirements: Pdf Reader, 5 MB
Overview: The best companies in the world discover what their customers desire — and then deliver it in memorable and deeply human experiences. How well do you know your customers?
What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals what companies need to do to stay on top. The solution rests on two simple questions: What do your customers love? What do they hate? Find the answers, and you’re well on your way to success.
Genre: Business & Finance
Jam-packed with tools and examples, What Customers Crave helps you reinvent how you engage with customers (both digitally and non-digitally) and:
- Gain invaluable insights into who they are and what they care about
- Use listening posts and Contact Point Innovation to refine customer types
- Engineer experiences for each micromarket that are not only exceptional, but insanely relevant
- Connect across the five most important touchpoints
- Co-create with your customers
- And much more
When you learn to provide your customers with exactly what they want, they not only buy—they come back again and again…and bring their friends.
Download Instructions:
(Closed Filehost) http://filescdn.com/e7540namo44h
https://rapidgator.net/file/f7836682e4c6 ... e.pdf.html
Requirements: Pdf Reader, 5 MB
Overview: The best companies in the world discover what their customers desire — and then deliver it in memorable and deeply human experiences. How well do you know your customers?
What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals what companies need to do to stay on top. The solution rests on two simple questions: What do your customers love? What do they hate? Find the answers, and you’re well on your way to success.
Genre: Business & Finance
Jam-packed with tools and examples, What Customers Crave helps you reinvent how you engage with customers (both digitally and non-digitally) and:
- Gain invaluable insights into who they are and what they care about
- Use listening posts and Contact Point Innovation to refine customer types
- Engineer experiences for each micromarket that are not only exceptional, but insanely relevant
- Connect across the five most important touchpoints
- Co-create with your customers
- And much more
When you learn to provide your customers with exactly what they want, they not only buy—they come back again and again…and bring their friends.
Download Instructions:
(Closed Filehost) http://filescdn.com/e7540namo44h
https://rapidgator.net/file/f7836682e4c6 ... e.pdf.html